Internal Communications & Brand Strategy

Industry

Corporate Communications

Client

Booking Holdings India

Led a full internal communications transformation at Booking Holdings India, unifying a fragmented workforce under a single, human-centered brand voice. Treated employees as an audience, redefining tone, visuals, and storytelling across all channels. Drove the revamp of the internal portal, launched a company-wide podcast from scratch, and built engaging newsletters and employee stories designed for clarity and connection. The result was measurable impact, with newsletters generating 20,000+ event counts in two months and over 95% engagement, employee stories becoming the most-visited portal content, and the podcast earning strong validation from global stakeholders in the US and Amsterdam.

Internal Brand & Engagement Revamp

Transformed scattered internal updates into a cohesive, human-centered communication system.

Human-First Communication

Rebuilt the internal communication ecosystem by aligning tone, visuals, storytelling, and leadership messaging across platforms.

30K +

Interactions Across Teams

4Mins +

Avg. Time Spent Per Page

4.0 + Rating

Glassdoor employer rating

Key Achievements

Great Place to Work Certified

Leadership Podcast Launched

Internal Brand System Revamped

Internal Brand & Engagement Revamp

Transformed scattered internal updates into a cohesive, human-centered communication system.

Human-First Communication

Rebuilt the internal communication ecosystem by aligning tone, visuals, storytelling, and leadership messaging across platforms.

30K +

Interactions Across Teams

4Mins +

Avg. Time Spent Per Page

4.0 + Rating

Glassdoor employer rating

Key Achievements

Great Place to Work Certified

Leadership Podcast Launched

Internal Brand System Revamped

Internal Brand & Engagement Revamp

Transformed scattered internal updates into a cohesive, human-centered communication system.

Human-First Communication

Rebuilt the internal communication ecosystem by aligning tone, visuals, storytelling, and leadership messaging across platforms.

30K +

Interactions Across Teams

4Mins +

Avg. Time Spent Per Page

4.0 + Rating

Glassdoor employer rating

Key Achievements

Great Place to Work Certified

Leadership Podcast Launched

Internal Brand System Revamped

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